Tuesday, May 6, 2014

Japan's Biggest Pitchman: Godzilla in Commercials

With the new Godzilla movie opening in 10 days, the monstrous marketing campaign at Warner Bros. and Legendary Pictures is now kicking into full gear. Case in point: a brand new commercial featuring the new Godzilla dropped this week for FIAT.

This isn't the first time that Godzilla has starred in American commercials for comedic effect. Commecials have long spoofed the popular image of Godzilla, but the real Godzilla -- licensed from Toho -- has also been popping up in North American commercials in one form or the other since the 1970s, especially during the 1998 marketing campaign for the American remake. Please enjoy this sampling of North American TV ads featuring Godzilla.

No comments:

Post a Comment